http://geofflivingston.com/2010/07/08/the-long-tail-of-media-grows/ Marketing strategy, insights and analysis. Thu, 09 Feb 2012 17:37:00 +0000 hourly 1 http://wordpress.org/?v=3.3 http://geofflivingston.com/2010/07/08/the-long-tail-of-media-grows/comment-page-1/#comment-31383 The Long Tail is Bringing a Profusion of Choice to Consumers. « Julianankiah's Blog Wed, 01 Sep 2010 20:51:52 +0000 http://geofflivingston.com/?p=1474#comment-31383 [...] is the Long Tail of Media, courtesy of Geoff Livingston. From it we can see: [...] [...] is the Long Tail of Media, courtesy of Geoff Livingston. From it we can see: [...]

]]> http://geofflivingston.com/2010/07/08/the-long-tail-of-media-grows/comment-page-1/#comment-23582 Alex, aka Socialbutterfly Sun, 11 Jul 2010 14:22:27 +0000 http://geofflivingston.com/?p=1474#comment-23582 Thanks for highlighting the Seth Godin quote--I'm going to start referencing that one when needed! Thanks for highlighting the Seth Godin quote–I’m going to start referencing that one when needed!

]]> http://geofflivingston.com/2010/07/08/the-long-tail-of-media-grows/comment-page-1/#comment-23566 Phoebe Sun, 11 Jul 2010 08:46:31 +0000 http://geofflivingston.com/?p=1474#comment-23566 The observation on the dynamic between short-tail and longer-tail media is interesting and, I think, underscores the value of not focusing solely on the short tail: that Gowalla has a part in creating the environment in which Foursquare rises to the top; and that attention from (relatively) smaller, quality blogs can draw the attention of larger blogs and print media. The observation on the dynamic between short-tail and longer-tail media is interesting and, I think, underscores the value of not focusing solely on the short tail: that Gowalla has a part in creating the environment in which Foursquare rises to the top; and that attention from (relatively) smaller, quality blogs can draw the attention of larger blogs and print media.

]]> http://geofflivingston.com/2010/07/08/the-long-tail-of-media-grows/comment-page-1/#comment-23341 Geoff Livingston Thu, 08 Jul 2010 20:19:15 +0000 http://geofflivingston.com/?p=1474#comment-23341 Yes, you are right of course. With a Guttenberg press and decreased media quality its a smorgasbord of rough diamonds, or worse. Yes, you are right of course. With a Guttenberg press and decreased media quality its a smorgasbord of rough diamonds, or worse.

]]> http://geofflivingston.com/2010/07/08/the-long-tail-of-media-grows/comment-page-1/#comment-23330 Participating in the Ping Pong Match « A. Fine Blog Thu, 08 Jul 2010 17:56:26 +0000 http://geofflivingston.com/?p=1474#comment-23330 [...] came up, integration of old media and new, online and on land efforts. On the media side, Geoff Livingston calls this the “ping pong match” between old and new [...] [...] came up, integration of old media and new, online and on land efforts. On the media side, Geoff Livingston calls this the “ping pong match” between old and new [...]

]]>