It’s funny how people want LinkedIn to become yet another social network to hang out with their buddies.
Ironic, because LinkedIn dubs itself “the world’s largest professional network.”
LinkedIn means business networking and conversations to me. The network itself offers about as much excitement as a stale piece of Wonder Bread. Now that Twitter decoupled its stream from LinkedIn, things have become even more boring.
If I was into groups that might be another thing. But sans these closed conversations, there’s almost no reason to go there other than to post links and brush up my profile for potential clients.
I realize this next story will cause several negative comments. That’s fine.
After I emailed my LinkedIn contacts a for help with my recent book, a few people were offended. I responded by taking them out of my contact list on LinkedIn.
Why? Because, if you don’t want to receive an email about a major business event in my career, then we shouldn’t be connected on a professional network. It’s not like I email my contacts every week, month or even year. This was an event, and if you call that spam, then we’re clearly not sympatico on LinkedIn’s purpose.
That’s OK. Instead, please friend me on Facebook, Twitter, Google+, or Instagram.
I have modestly serious to full-on goofy conversations in all of those places. Those are the right social networks for water cooler chats.
Seriously. People should unconnect from LinkedIn if they don’t want business communications. Afterall, they call it a professional network for a reason.
And folks who disagree should ask themselves why they decided to connect there in the first place.
OK, I’ve got my chickenwire out. Your turn.