Just Quit and Leave

How often do we see big dramatic ends to blogs, declarations of account deletions, mass unfollowings on Twitter, Facebook, LinkedIn, etc.? I’m not sure what anyone gains out of these posts and statements other than attention. Personally, I find a pie in the face works just as well! All jokes aside, I know some folks enjoy the discussion, but I don’t. It’s a waste of my bandwidth, and in the case of social networks, these declarations seem to cause more drama than anything else. People don’t need to justify pulling the plug on anything online. How anyone chooses to invest their time is a personal choice! Geoff Livingston on Google+

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Business Resolutions for 2013

A new year is upon us, and like many others I have a few resolutions for my business and online life. In addition to discussing the environment more frequently, here are some of my goals: Less Travel Last year was my worst travel year since 2009, doubling my normal road time. This travel was in large part to support Marketing in the Round. By my calculations, I traveled at least one day a week 60% of the year, and from March until December it was more than 80%. The impact on my family and personal exhaustion was significant. Geoff Livingston on Google+

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My Retirement Jobs

I dream of retirement, a time when financial earning seems less necessary and the vain pursuits of glory have passed. There’s a long way to go still, but those greener pastures sit in my mind. I will always work when that time comes. In fact, I know what those three retirement jobs are already… Usher at My Local Baseball Stadium Geoff Livingston on Google+

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Judging versus Supporting Others

Image by Sabrintha Linda You know the old glass is half full metaphor. Well, that applies to the way we talk about and critique others. We can support the strong points someone offers, or we can tear them up. This is particularly true of teams, communities and other group activities. Harvard Business Review ran a great piece by Rosabeth Kanter a few months ago about creating a positive culture of respect. “Winners can maintain high aspirations and act generously toward others,” said Kanter. “Losers are more likely to blame others and disdain them as mediocre, creating a culture of finger-pointing and infighting.” Geoff Livingston on Google+

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Redlining

Image by Fawzan Hasan Sometimes work and life demands that we push ourselves to the limit, that we run at such a high speed our human engines cross the red line. Yet if we do it too long, we lose effectiveness and eventually burn out. Redline refers to operating across the line of demarcation on your car’s tachometer. When a tachometer shows engine speed in the red, it means you are running too hard, possibly causing damage to the components themselves or other parts of the engine. I’ve been redlining it for far too long, due to a variety of reasons and choices. For example, for the past two and a half years I’ve been writing, traveling and promoting two […]

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Exiting Facebook as a Marketing Vehicle

Image by pshab For a few months now, I have been reducing my marketing presence on Facebook. Generally, I don’t enjoy the conversational tone, and I believe Facebook is losing market power. Another aspect is to create a safer place where I don’t have workplace colleagues and contacts reading my feed expecting the latest and greatest Geoff news (Woo. Hoo.). I’d rather have a closer family and friend experience there. This seems to have happened by happenstance, anyway. In fact, of my current consulting and speaking clients, only one head of marketing is a friend on Facebook. The linchpin was seeing organic unpaid engagement drop on blog posts. Geoff Livingston on Google+

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Vocus Marketing Blog
(2012-present)

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Three Bridge Sunrise by Geoff Livingston
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The Big Chief (@NatsBigChief27) Runs for First Place #Natitude by Geoff Livingston
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Reach for the Light! by Geoff Livingston