Archive for the ‘Rants’ Category

5 Forms of Apple Link Bait

Posted on: September 11th, 2012 by Geoff Livingston 9 Comments

Apple iPhone 4s 3rd August 2012 12:09.53pm
Image by dennoir

Everyone wants to talk about tomorrow’s iPhone 5 announcement. Why bother trying to compete?

Instead, let’s “newsjack” the iPhone 5 reveal with a fun post lampooning the most common forms of Apple link bait! Here we go:

1) Find a “Lost” iPhone/iPad Prototype

“We found this prototype iPhone in the restroom of a Palo Alto bowling alley.”

Come on! Does anybody believe these iPhones find stories anymore?
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We’re Not Friends on LinkedIn

Posted on: July 31st, 2012 by Geoff Livingston 30 Comments

LinkedIn Network

It’s funny how people want LinkedIn to become yet another social network to hang out with their buddies.

Ironic, because LinkedIn dubs itself “the world’s largest professional network.”

LinkedIn means business networking and conversations to me. The network itself offers about as much excitement as a stale piece of Wonder Bread. Now that Twitter decoupled its stream from LinkedIn, things have become even more boring.
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You’re Still Not My Audience

Posted on: July 18th, 2012 by Geoff Livingston 11 Comments

Crowd jumping!!
Image by being LarsLars

Let’s be clear. You’re not my audience.

We have a relationship here, and you can talk back. Further, I realize that I am just one of you, all members of the same community.

I’m just lucky enough to have you come here now and again, and read my posts.

The miracle of social media empowers this very public symbiotic relationship of equals.

It’s also why communicators who call their stakeholders audiences drive me crazy.

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