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	<title>Geoff Livingston&#039;s Blog &#187; Rants</title>
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	<link>http://geofflivingston.com</link>
	<description>Marketing strategy, insights and analysis.</description>
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		<title>The Customer Is Not Your CMO</title>
		<link>http://geofflivingston.com/2011/12/27/the-customer-isnt-your-cmo/</link>
		<comments>http://geofflivingston.com/2011/12/27/the-customer-isnt-your-cmo/#comments</comments>
		<pubDate>Tue, 27 Dec 2011 16:09:23 +0000</pubDate>
		<dc:creator>Geoff Livingston</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Rants]]></category>
		<category><![CDATA[CMO]]></category>
		<category><![CDATA[crowdsource]]></category>
		<category><![CDATA[crowdsourcing]]></category>
		<category><![CDATA[customer]]></category>
		<category><![CDATA[customer service]]></category>

		<guid isPermaLink="false">http://geofflivingston.com/?p=4226</guid>
		<description><![CDATA[Image by Walmart Stores Wouldn&#8217;t it be great if customers ran marketing? No, I don&#8217;t think it would be great. In fact, it would suck. It flies in the face of the way business occurs. People within a company determine how to build products for, market to, and serve customers. A customer centric business model [...]]]></description>
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		<slash:comments>29</slash:comments>
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		<title>Fixes for Three Lousy PR Pitches</title>
		<link>http://geofflivingston.com/2011/12/05/fixes-for-three-lousy-pr-pitches/</link>
		<comments>http://geofflivingston.com/2011/12/05/fixes-for-three-lousy-pr-pitches/#comments</comments>
		<pubDate>Mon, 05 Dec 2011 16:06:37 +0000</pubDate>
		<dc:creator>Geoff Livingston</dc:creator>
				<category><![CDATA[Rants]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[how-to]]></category>
		<category><![CDATA[media relations]]></category>
		<category><![CDATA[pitches]]></category>
		<category><![CDATA[pr]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[stories]]></category>

		<guid isPermaLink="false">http://geofflivingston.com/?p=4156</guid>
		<description><![CDATA[Image by Melvin Schlubman We all know how bad the state of media/blogger relations is: Bad pitches abound! But there are some pitches that are worse than others, and as a blogger for the past six years, my in box has become littered with them. Here are three that all too common, and some suggestions [...]]]></description>
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		<slash:comments>9</slash:comments>
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		<title>Current Social Network Punditry Causing Naps</title>
		<link>http://geofflivingston.com/2011/09/22/current-social-network-punditry-causing-naps/</link>
		<comments>http://geofflivingston.com/2011/09/22/current-social-network-punditry-causing-naps/#comments</comments>
		<pubDate>Thu, 22 Sep 2011 12:56:00 +0000</pubDate>
		<dc:creator>Geoff Livingston</dc:creator>
				<category><![CDATA[Rants]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[features]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[punditry]]></category>
		<category><![CDATA[pundits]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[updates]]></category>

		<guid isPermaLink="false">http://geofflivingston.com/?p=3943</guid>
		<description><![CDATA[Image by LOLren Oh yes, there are many changes afoot amongst the social networks. Facebook, Google+ and Twitter, oh my! And of course, the social media punditry has ratcheted up with the competition. Could it be more meaningless and boring? Seriously. New feature social network roll-outs are about as exciting watching the fall line-up of [...]]]></description>
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		<slash:comments>7</slash:comments>
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		<title>5 Common Forms of Facebook Spam</title>
		<link>http://geofflivingston.com/2011/08/29/5-common-forms-of-facebook-spam/</link>
		<comments>http://geofflivingston.com/2011/08/29/5-common-forms-of-facebook-spam/#comments</comments>
		<pubDate>Mon, 29 Aug 2011 15:13:00 +0000</pubDate>
		<dc:creator>Geoff Livingston</dc:creator>
				<category><![CDATA[Rants]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Friends]]></category>
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		<category><![CDATA[Tag]]></category>
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		<guid isPermaLink="false">http://geofflivingston.com/?p=3865</guid>
		<description><![CDATA[Image by Christian Barmala One of the issues a mature social network brings with it is spam. And though Facebook has rebooted its privacy settings for sharing, it is still largely an opt-out network that creates tons of spam. The spamification of Facebook extends beyond professional solicitations to unwanted emails created by friends who want [...]]]></description>
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		<slash:comments>10</slash:comments>
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		<title>5 Challenges for Google+ Business</title>
		<link>http://geofflivingston.com/2011/08/08/5-challenges-for-google-business/</link>
		<comments>http://geofflivingston.com/2011/08/08/5-challenges-for-google-business/#comments</comments>
		<pubDate>Mon, 08 Aug 2011 15:22:31 +0000</pubDate>
		<dc:creator>Geoff Livingston</dc:creator>
				<category><![CDATA[Geekery]]></category>
		<category><![CDATA[Rants]]></category>
		<category><![CDATA[Reality]]></category>
		<category><![CDATA[advisory]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[early adopter]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Mark Zuckerberg]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Media]]></category>
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		<guid isPermaLink="false">http://geofflivingston.com/?p=3781</guid>
		<description><![CDATA[Image by Sean MacEntee Chatter about Google+ for business is abound, but other than the SEO benefits, arguments for a pro offering have not been compelling. In reality, there is no formal business offering yet. While Google+ is at or close to 30 million members, they are distributed globally, and are largely technologists or social [...]]]></description>
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		<slash:comments>8</slash:comments>
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