Comments for Geoff Livingston's Blog http://geofflivingston.com Marketing strategy, insights and analysis. Wed, 08 Feb 2012 20:03:00 +0000 hourly 1 http://wordpress.org/?v=3.3 Comment on The Audaciousness of Corporate Social Media Failure by Brian Driggs http://geofflivingston.com/2012/02/07/the-audaciousness-of-corporate-social-media-failure/comment-page-1/#comment-52596 Brian Driggs Wed, 08 Feb 2012 20:03:00 +0000 http://geofflivingston.com/?p=4365#comment-52596 Anytime, sir. Anytime. Anytime, sir. Anytime.

]]> Comment on The Audaciousness of Corporate Social Media Failure by MSchechter http://geofflivingston.com/2012/02/07/the-audaciousness-of-corporate-social-media-failure/comment-page-1/#comment-52595 MSchechter Wed, 08 Feb 2012 19:59:00 +0000 http://geofflivingston.com/?p=4365#comment-52595 If you really want to go get depressed, go do a twitter search on #Fail and then give #Win a try... I think it pays for brands to pay attention to both. I learned a lot about who we wanted to be in the space through learning from others.  It's less exciting to follow the people who do it well, but far more valuable! If you really want to go get depressed, go do a twitter search on #Fail and then give #Win a try…

I think it pays for brands to pay attention to both. I learned a lot about who we wanted to be in the space through learning from others. 

It’s less exciting to follow the people who do it well, but far more valuable!

]]> Comment on The Audaciousness of Corporate Social Media Failure by MSchechter http://geofflivingston.com/2012/02/07/the-audaciousness-of-corporate-social-media-failure/comment-page-1/#comment-52594 MSchechter Wed, 08 Feb 2012 19:56:00 +0000 http://geofflivingston.com/?p=4365#comment-52594 Thanks for following along and I'm always happy to debate the merit of something. That's why I was thrilled to jump in for Geoff. We need more conversations like this and less mindless yelling.  I also couldn't agree more on the solution approach to calling out problems. Anyone can tell you how you suck, few can tell you what you could have done better. Indignation is fun, but not particularly useful... As for the PA Manifesto, it was as much to me as it was anyone else. I can easily fall into the hole of calling out more crap than I make or fix. Hopefully the site doesn't let you down and thanks for giving it a shot (and for jumping in here). Thanks for following along and I’m always happy to debate the merit of something. That’s why I was thrilled to jump in for Geoff. We need more conversations like this and less mindless yelling. 

I also couldn’t agree more on the solution approach to calling out problems. Anyone can tell you how you suck, few can tell you what you could have done better. Indignation is fun, but not particularly useful…

As for the PA Manifesto, it was as much to me as it was anyone else. I can easily fall into the hole of calling out more crap than I make or fix. Hopefully the site doesn’t let you down and thanks for giving it a shot (and for jumping in here).

]]> Comment on The Audaciousness of Corporate Social Media Failure by Brian Driggs http://geofflivingston.com/2012/02/07/the-audaciousness-of-corporate-social-media-failure/comment-page-1/#comment-52593 Brian Driggs Wed, 08 Feb 2012 19:22:00 +0000 http://geofflivingston.com/?p=4365#comment-52593 Thanks for that, Mr. Schechter. I tend to demonstrate a most callous disregard for the comments-should-be-kept-shorter-than-the-original-post "rule." Nice to know the fire is welcome. You, sir, just gained another subscriber.  And look at that - more comments. Excellent! I think it was an episode of the Daily Show with John Stewart where I picked up the theory of companies being either ignorant or evil. Why do they do (or not) do things? Either they are ignorant (don't know) or evil (don't care).  Sadly, I think we're slowly losing sight that calling attention to problems is only valuable when it prompts us to develop real solutions to same. Yes, we need to know where things are broken, but placing blame - even to the extent we're investigating ignorance or evil - does nothing to solve them.  Any fool can tell you what's wrong. Perhaps that's why anyone can be a social media consultant. The difference between making a living and making a difference is delivering real solutions.  I'm trying to deliver solutions to my tiny little corner of the web. It's why I stopped reading your manifesto when I got to "Do as much as you read." I knew right then and there I had to subscribe without any further delay. I mean, you sum it up perfectly in clean, sans serif... Actually fucking DO something.  Huzzah! Thanks for that, Mr. Schechter. I tend to demonstrate a most callous disregard for the comments-should-be-kept-shorter-than-the-original-post “rule.” Nice to know the fire is welcome. You, sir, just gained another subscriber. 

And look at that – more comments. Excellent!

I think it was an episode of the Daily Show with John Stewart where I picked up the theory of companies being either ignorant or evil. Why do they do (or not) do things? Either they are ignorant (don’t know) or evil (don’t care). 

Sadly, I think we’re slowly losing sight that calling attention to problems is only valuable when it prompts us to develop real solutions to same. Yes, we need to know where things are broken, but placing blame – even to the extent we’re investigating ignorance or evil – does nothing to solve them. 

Any fool can tell you what’s wrong.

Perhaps that’s why anyone can be a social media consultant. The difference between making a living and making a difference is delivering real solutions. 

I’m trying to deliver solutions to my tiny little corner of the web. It’s why I stopped reading your manifesto when I got to “Do as much as you read.” I knew right then and there I had to subscribe without any further delay. I mean, you sum it up perfectly in clean, sans serif…

Actually fucking DO something. 

Huzzah!

]]> Comment on The Audaciousness of Corporate Social Media Failure by Rich Becker http://geofflivingston.com/2012/02/07/the-audaciousness-of-corporate-social-media-failure/comment-page-1/#comment-52592 Rich Becker Wed, 08 Feb 2012 18:32:00 +0000 http://geofflivingston.com/?p=4365#comment-52592 Michael,  On those points, I absolutely agree with you. Personally, I would rather own the hashtag #win than #fail any day of the week. It's harder to own, but harder sometimes produces better results in the longterm and attracts a different class of people.  While it always pays to appreciate the whole of the space, brands would be better off worrying about their own efforts. For the most part, companies attract what they put out. Rich Michael, 

On those points, I absolutely agree with you. Personally, I would rather own the hashtag #win than #fail any day of the week. It’s harder to own, but harder sometimes produces better results in the longterm and attracts a different class of people. 

While it always pays to appreciate the whole of the space, brands would be better off worrying about their own efforts. For the most part, companies attract what they put out.

Rich

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