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	<title>Geoff Livingston&#039;s Blog &#187; 350</title>
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	<link>http://geofflivingston.com</link>
	<description>Marketing strategy, insights and analysis.</description>
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		<title>Strategy Lessons: The Fire Book</title>
		<link>http://geofflivingston.com/2011/03/27/strategy-lessons-the-fire-book/</link>
		<comments>http://geofflivingston.com/2011/03/27/strategy-lessons-the-fire-book/#comments</comments>
		<pubDate>Sun, 27 Mar 2011 10:03:49 +0000</pubDate>
		<dc:creator>Geoff Livingston</dc:creator>
				<category><![CDATA[Strategy]]></category>
		<category><![CDATA[350]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Avis]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[Domino Project]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[radiohead]]></category>
		<category><![CDATA[Seth Godin]]></category>
		<category><![CDATA[Southwest]]></category>

		<guid isPermaLink="false">http://geofflivingston.com/?p=3208</guid>
		<description><![CDATA[A Book of Five Rings, written by Miyamoto Musashi in 1645, is one of the world&#8217;s classic sources of strategy. Its influence extends beyond military schools to the entire Japanese business culture, and has made its way into Western culture, too. Musashi&#8217;s work is one of the texts that comprises the foundation of Zoetica&#8217;s strategy [...]]]></description>
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		<slash:comments>12</slash:comments>
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		<title>Join 350&#8242;s Global Work Party on 10/10/10</title>
		<link>http://geofflivingston.com/2010/10/03/join-350s-global-work-party-on-101010/</link>
		<comments>http://geofflivingston.com/2010/10/03/join-350s-global-work-party-on-101010/#comments</comments>
		<pubDate>Sun, 03 Oct 2010 12:27:39 +0000</pubDate>
		<dc:creator>Geoff Livingston</dc:creator>
				<category><![CDATA[Green]]></category>
		<category><![CDATA[10/10/10]]></category>
		<category><![CDATA[350]]></category>
		<category><![CDATA[Global Work Party]]></category>

		<guid isPermaLink="false">http://geofflivingston.com/?p=1809</guid>
		<description><![CDATA[On October 10, 350 will replicate its incredible 2009 day of action for the environment with a global work party. At the time of writing this article, more than 5626 events had been created in 183 countries with nine days to go. The purpose is clear: &#8220;On 10/10/10, we will celebrate climate solutions and send [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>The Four Primary Types of Social Media Strategy</title>
		<link>http://geofflivingston.com/2010/09/01/the-four-primary-types-of-social-media-strategy/</link>
		<comments>http://geofflivingston.com/2010/09/01/the-four-primary-types-of-social-media-strategy/#comments</comments>
		<pubDate>Wed, 01 Sep 2010 12:35:06 +0000</pubDate>
		<dc:creator>Geoff Livingston</dc:creator>
				<category><![CDATA[Fifth Estate]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[350]]></category>
		<category><![CDATA[empowerment]]></category>
		<category><![CDATA[participation]]></category>
		<category><![CDATA[Rubbermaid]]></category>
		<category><![CDATA[service]]></category>
		<category><![CDATA[Social Media Club]]></category>
		<category><![CDATA[The Gap]]></category>
		<category><![CDATA[top down]]></category>

		<guid isPermaLink="false">http://geofflivingston.com/?p=1707</guid>
		<description><![CDATA[Image: Water chess board by cozmicberliner The following is draft material for my next book, Welcome to the Fifth Estate (the follow up to Now Is Gone, which is almost out of print). Comments may be used in the final edition. You can download the first drafted chapter of the new edition &#8212; Welcome to [...]]]></description>
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		<slash:comments>14</slash:comments>
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		<title>Introducing the Greenversation iPhone App</title>
		<link>http://geofflivingston.com/2010/01/04/introducing-the-greenversation-iphone-app/</link>
		<comments>http://geofflivingston.com/2010/01/04/introducing-the-greenversation-iphone-app/#comments</comments>
		<pubDate>Mon, 04 Jan 2010 18:10:01 +0000</pubDate>
		<dc:creator>Geoff Livingston</dc:creator>
				<category><![CDATA[Green]]></category>
		<category><![CDATA[350]]></category>
		<category><![CDATA[application]]></category>
		<category><![CDATA[AppMakr]]></category>
		<category><![CDATA[Climate Progress]]></category>
		<category><![CDATA[ecofriend]]></category>
		<category><![CDATA[environmental defense fund]]></category>
		<category><![CDATA[Greenversation]]></category>
		<category><![CDATA[Grist]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Live Earth]]></category>
		<category><![CDATA[Mashable]]></category>
		<category><![CDATA[NPR]]></category>
		<category><![CDATA[Triple Pundit]]></category>

		<guid isPermaLink="false">http://geofflivingston.com/?p=705</guid>
		<description><![CDATA[As part of my participation in the AppMakr launch, I was given the opportunity to create my own iPhone application! The resulting application is the Greenversation app, which gathers the latest posts from my favorite environmental information resources. You can download the Greenversation app from the iTunes store now. I originally compiled the list for [...]]]></description>
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		<slash:comments>5</slash:comments>
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		<title>Hopenhagen Tries to Seal the Deal</title>
		<link>http://geofflivingston.com/2009/10/29/hopenhagen-tries-to-seal-the-deal/</link>
		<comments>http://geofflivingston.com/2009/10/29/hopenhagen-tries-to-seal-the-deal/#comments</comments>
		<pubDate>Thu, 29 Oct 2009 13:01:57 +0000</pubDate>
		<dc:creator>Geoff Livingston</dc:creator>
				<category><![CDATA[Green]]></category>
		<category><![CDATA[350]]></category>
		<category><![CDATA[Chevron]]></category>
		<category><![CDATA[environment]]></category>
		<category><![CDATA[Facebook Application]]></category>
		<category><![CDATA[hopenhagen]]></category>
		<category><![CDATA[Live Earth]]></category>
		<category><![CDATA[passport]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[willyoujoinus]]></category>

		<guid isPermaLink="false">http://geofflivingston.com/?p=586</guid>
		<description><![CDATA[Cross-published on the Live Earth blog. More than 190 countries will gather at the UN Climate Change Conference this December 7-18 in Copenhagen to determine the environmental fate of our planet (see the Guardian&#8217;s ongoing coverage for baseline facts). With less than 40 days remaining before the Copenhagen conference, a new effort &#8211;Hopenhagen &#8212; seeks [...]]]></description>
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		<slash:comments>0</slash:comments>
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