Suffering Through @BP_America’s Facebook Ad Campaign

Much has been made about BP’s questionable advertising campaign, from President Obama’s call out of the $50 million expenditure to ethical questions and search engine placements. Experiencing this inappropriate overspend on Facebook has been quite troublesome. The above ad was served to me over Memorial Day weekend on Facebook. It clearly demonstrated that while Facebook is using my posts and links as a means to serve me ads, it doesn’t work. The ad features BP, a company I have been blogging negatively about for several weeks, and one of my local friendly competitors John Bell, head of Ogilvy 360 DC. John’s a good guy, but that isn’t going to sway me to support BP. Thus, Facebook privacy violations or not, […]

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Open Letter Encouraging @BP_America and EPA Employees

Barbara Newell contributed to this letter. Top Kill has failed and we are looking at a high likelihood of two more months with an active oil spill (image from the Examiner). You – we all – are living a painful time. As hard as it is for those of us watching the nightmare unfold on our screens, it’s got to be extremely tough for you who are working for EPA, BP, or the vendors involved. You’re decent people just like us, walking a very rough road right now, and I want you to know you’re not alone. I am sure you are as demoralized as I am. It breaks all of our hearts, making us upset as we contemplate the […]

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What Will Top Kill?

Thirty six days after the original Deep Horizon explosion and the beginning of the United States’ worst eco-crisis ever, BP will seek to end this oil spill nightmare with its two-day Top Kill procedure. The cement mud mix would effectively plug the well, the latest in many failed attempts to end the oil spill. In the latest effort to quell th spill and public dissatisfaction, BP will show the procedure live on video. But what remains to be seen is what will finally be killed, the oil spill or the last vestiges of public trust for BP and the Obama Administration’s crisis response team. What BP Wants Us to Believe One thing is certain, everything for BP and the Obama […]

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