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Getty Images Move Too Little, Too Late

In the past two weeks, Getty Images made its images available for free on a limited use basis to anyone on the Internet. The move represents a measured gesture to capture some of that social photo and content marketplace. But it’s not enough.

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24 Free Twitter Header Images

As an amateur photographer nothing makes me happier than giving my photos away so people can use them. This holiday season I reedited 24 of my photos, cropping them to fit your Twitter header image. None of the photos have watermarks, none of them require attribution. If you like any of them, click on the link located below these images to download on Flickr. If you are looking for my sweet Patagonia pics, find them towards the end of the post. Thank you for spending time on this blog. I really appreciate your time. Happy holidays! The First Presidential Tweet Hang Gliding in Hawaii Geoff Livingston on Google+

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Free Content, Expectations and Monetization

Good free content attracts people. If successful, it builds an expectation of more free content and time. This creates problems for small businesses and individual content creators (bloggers, photographers, etc.). First, once people get free stuff, they want more. More content, more time, even services and goods for free. They ask for it, and voice dissatisfaction when told they must pay. When told that some offerings are paid, communities and customers even get angry. Geoff Livingston on Google+

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Listen to Welcome to the Fifth Estate for Free

Image by DeclanTM As promised, Welcome to the Fifth Estate is being made avalailable to you for free via podcast. Each podcast is roughly 1/2 to 1/3 of a chapter, and approximately 15 minutes in length. The Fifth Estate Podcast will be posted every week by Friday until the book is completed. As the author and narrator, please excuse little hiccups. This is not a professional audiobook reading! The first Welcome to the Fifth Estate podcast was posted today. It opens by discussing several media trends: The overall market trends for digital media including the Like economy as presented in the introduction by Mashable Editor in Chief Adam Ostrow An epiphany of realizing that social media is unavoidable Understanding citizen […]

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The Zoetica Salon and the Business of Free

Zoetica Co-Founders Kami Huyse and Beth Kanter Zoetica launched its Salon today on Beth Kanter‘s personal fan page on Facebook. The Zoetica Salon meets a nonprofit marketplace need for basic peer-to-peer conversations about social media adoption. The primary differentiators of the Zoetica Salon is Beth Kanter and her significant experience in the space, and that it is completely free of charge, and hosted on a common easily accessible social network — Facebook — that doesn’t require a new log-in identity (see press release here). This begs the question why market a free service? After assessing the current offerings out there, there was no free service. The best educational offerings range from affordable services like the esteemable Nedra Weinreich‘s Social Marketing […]

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A New Novel from Geoff Livingston

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101 Things, a Bucket List

Pacific Sunset

Posts on Other Blogs

Vocus Marketing Blog
(2012-present)

Inspiring Generosity
(2011-2012)

Mashable
(2009-2011)

The Buzz Bin
(2006-2010)

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My Photos

Four Stops Sun Trail by Geoff Livingston
Sun Trail Over the Potomac River by Geoff Livingston
The Steamboat Cherry Blossom by Geoff Livingston
Potomac Marina Sunrise in Red and Purple by Geoff Livingston
Morning on the Marsh by Geoff Livingston
July Sunrise at the Marina HDR by Geoff Livingston
The Sweet Smell of Summer Flowers by Geoff Livingston
July Sunrise at the Marina by Geoff Livingston
United States Patent and Trademark Office by Geoff Livingston
USPTO Office Geodesic Fountain by Geoff Livingston
Dentzel Carousel in Full by Geoff Livingston