Exiting Facebook as a Marketing Vehicle

Image by pshab For a few months now, I have been reducing my marketing presence on Facebook. Generally, I don’t enjoy the conversational tone, and I believe Facebook is losing market power. Another aspect is to create a safer place where I don’t have workplace colleagues and contacts reading my feed expecting the latest and greatest Geoff news (Woo. Hoo.). I’d rather have a closer family and friend experience there. This seems to have happened by happenstance, anyway. In fact, of my current consulting and speaking clients, only one head of marketing is a friend on Facebook. The linchpin was seeing organic unpaid engagement drop on blog posts. Geoff Livingston on Google+

Read more
Linkedin Google+ Facebook Twitter

5 Common Forms of Facebook Spam

Image by Christian Barmala One of the issues a mature social network brings with it is spam. And though Facebook has rebooted its privacy settings for sharing, it is still largely an opt-out network that creates tons of spam. The spamification of Facebook extends beyond professional solicitations to unwanted emails created by friends who want you to participate in their activities. While this is well-intended, it just shows that Facebook with its many features has also created many ways to spam your buddies. Here are five common forms of Facebook spam: 1) Group Additions There’s nothing worse than getting added to a busy Facebook Group, and suddenly having dozens — even hundreds — of emails land in your in box. […]

Read more
Linkedin Google+ Facebook Twitter

A New Novel from Geoff Livingston

Want news and an advanced copy of the book?
Your info is never shared

Work with My Company

Tenacity5 Media Logo

Buy Exodus for Just $0.99

You can buy the book from these vendors, including $0.99 on the Kindle store.

101 Things, a Bucket List

Pacific Sunset

Posts on Other Blogs

Vocus Marketing Blog
(2012-present)

Inspiring Generosity
(2011-2012)

Mashable
(2009-2011)

The Buzz Bin
(2006-2010)

Archives

Categories

My Photos

Work Friends by Geoff Livingston
Ride the Elephant by Geoff Livingston
Feed the Pony by Geoff Livingston
Galloping to the Strike by Geoff Livingston
The Buccaneer by Geoff Livingston
Load the Crossbolt by Geoff Livingston
Cirque (@cirque)  du Soleil Tents by Geoff Livingston
Sword and Horse Re-Mix by Geoff Livingston
Sword and Horse: A Game of Skill by Geoff Livingston
Wide Angle Cirque du Soleil (Sans Paint) by Geoff Livingston
A Night at the Circus by Geoff Livingston