Thoughts from Conversation with Klout CEO Joe Fernandez

Ace Blogger Seth Godin doesn’t participate on Twitter, but has a Klout score of 70 in large part due to retweets and mentions. This phenomena typifies what Klout calls the Warren Buffet problem. Yesterday, Read Write Web published the larger findings from the open interview with Klout CEO Joe Fernandez responding to criticisms published here. Publishing the larger post separately seemed important, a way to provide a larger portion of the industry information about the most pressing Klout questions. In addition to the discussion about evolving the algorithm and the ethics of Klout Perks in the Read Write Web piece, Mr. Fernandez covered several other points raised by critics. One of the more interesting aspects was a discussion about gaming […]

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