Case Study: Green Moms Carnival

A great example of Fifth Estate civic engagement is the rise of Green Moms Carnival. Comprised of self-organized green Mom bloggers, these family leaders gathered together to blog on selected universal topics to highlight the important role mothers play in the environmental movement. These carnivals of blog posts were slated for once or twice a month, and continue today. Ironically, it was a snub that caused the moms to self-organize. “When we launched in August, 2008, the important role of mothers in the environmental movement was largely overlooked,” said Founder Lynn Miller. “In fact, it was the complete exclusion of ‘Green Mom’ bloggers from the green page on Guy Kawasaki’s new Alltop site that led me to reach out to […]

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