While I appreciate great political social tactics and analysis, I can’t take the 2012 social election. This week’s RNC already produced an amazing amount of vitriol on Facebook and Twitter. I tuned out completely during the evenings. Next week’s DNC promises to add more.
At some point today, I will pass 400,000 views on my photography blog. Not bad for an amateur hack who has never been formally trained as a photographer! I hope you don’t mind, but I’d like to celebrate by sharing my 10 favorite pictures from the past five years. Given it’s a Friday wrapping up a long holiday week, I figured, “Why not?” Here we go! 1) The Eiffel Tower I took this beauty in late November of 2009. It was drizzling, and I had to take a slow capture to get the light to glow like this. Fortunately the rain didn’t mess up lens too badly, and the shot turned out quite nicely! Taken with a Nikon D-90. 2) […]
Of all the professional skill groups that can be included in the marketing toolkit, public relations is the most ridiculous (PR is also used for public affairs and other non-marketing activities). Filled with backwards unethical and untrained professionals that consistently spam people and promote attention metrics instead of actual outcomes, the PR profession can’t help its poor image.
Marketers can learn from the horrible debt debate and the resulting downgrade of U.S. credit. The pursuit of personal and partisan agendas by all parties — but most notably Tea Party extremists and to a lesser extent liberal Democrats — cost the nation and to some extent global investors alike. All parties came out looking worse for the wear. While posturing to be idealogically right, the utter loss of respect in the eyes of their customers — the American citizen local and national, as well as global investors– cannot justify hardline stances. As a result of this gamesmanship, Congress now enjoys record low disapproval ratings. While making “We passed our bill, they won’t compromise” statements, Congress failed to enact the […]
Attending the first Twitter Town Hall at the White House last week was quite an experience! For the first time, a President — Barack Obama — answered questions from digital citizens across America on the microblog network. The Townhall was the third social network appearance by the President, the first ones hosted on YouTube and Facebook. The new format with Twitter was a massive public event, inspiring 40,000 questions, and of course, some criticism. Twitter Founder Jack Dorsey interviewed the President using questions he hadn’t seen before, some of which came in live. Less than 20 questions were answered, a primary source of criticism. Two of these questions came from well known sources, Republican Speaker of the House John Boehner […]
Many times we wonder if we really can change things. Some wish to change all of society, while others want to resolve a specific problem, like education, homelessness, or environmental issues. Passion drives them, but many of us question whether our actions really matter. Simon Mainwaring’s current bestseller We First (See Beth Kanter’s book review) certainly challenges us to believe that change of all kinds can happen. Mainwaring advocates for a sea change in capitalist culture towards mandated ethical corporate social responsibility and cause marketing. He advocates for a We attitude instead of a Me attitude. His suggested primary catalyst for change is, you guessed it, social media. If They Can Do It… From Ignite Better Baltimore It’s easy to […]