Exiting Facebook as a Marketing Vehicle

Image by pshab For a few months now, I have been reducing my marketing presence on Facebook. Generally, I don’t enjoy the conversational tone, and I believe Facebook is losing market power. Another aspect is to create a safer place where I don’t have workplace colleagues and contacts reading my feed expecting the latest and greatest Geoff news (Woo. Hoo.). I’d rather have a closer family and friend experience there. This seems to have happened by happenstance, anyway. In fact, of my current consulting and speaking clients, only one head of marketing is a friend on Facebook. The linchpin was seeing organic unpaid engagement drop on blog posts.

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Fishing in Paradise by Geoff Livingston
Sunset in Kailua-Kona, Hawaii by Geoff Livingston
When Day Fades to Night by Geoff Livingston
Pigeon Point Lighthouse by Geoff Livingston
Pacific Spring Sunset by Geoff Livingston
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Go West, young man. by Geoff Livingston
150 Years Later the Legacy Remains by Geoff Livingston