Labor Day is just one week away, and the official autmun grind begins.
A new year is upon us, and like many others I have a few resolutions for my business and online life. In addition to discussing the environment more frequently, here are some of my goals: Less Travel Last year was my worst travel year since 2009, doubling my normal road time. This travel was in large part to support Marketing in the Round. By my calculations, I traveled at least one day a week 60% of the year, and from March until December it was more than 80%. The impact on my family and personal exhaustion was significant.
Jimi Hendrix Image by jbhthescots Music biz marketer Corey Biggs interviewed me five times for the book to help artists brand and market themselves. Based on those interviews, I have accumulated several branded experience marketing tips. While I have simply protested the personal brand movement in the past, it’s better to offer useful guidance to individuals. This is particularly true for artists and writers who often have no choice but to market creative products and ideas under their names.