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Show and Demonstrate, Forget the Tell

Visual media forms are creating a low tolerance for marketing that tells customers what to think. Instead, brands must show people what a product or experience does for them.

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Light Is Everything

Light shapes everything that happens with a camera. It is the paint that makes the portrait.

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Getty Images Move Too Little, Too Late

In the past two weeks, Getty Images made its images available for free on a limited use basis to anyone on the Internet. The move represents a measured gesture to capture some of that social photo and content marketplace. But it’s not enough.

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A New Novel from Geoff Livingston

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101 Things, a Bucket List

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Vocus Marketing Blog
(2012-present)

Inspiring Generosity
(2011-2012)

Mashable
(2009-2011)

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(2006-2010)

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Wipe Out! by Geoff Livingston
Wheel Barrow Row by Geoff Livingston
Tranquility by Geoff Livingston
The Hot Rising Sun by Geoff Livingston
Potomac Sunrise Rouge HDR by Geoff Livingston
Cade Martin Photoshoot by Geoff Livingston
The Keyhole at Pfeiffer Beach by Geoff Livingston
Point Sur by Geoff Livingston
McWay Falls by Geoff Livingston
From the Top of the Rail Station by Geoff Livingston
High Roller by Geoff Livingston