Marketing Writers Face Dramatic Shift

Current content conversations focus on the written word as conveyed via interactive or print. That’s about to shift toward more immersive media experiences, forcing marketers to write and design for live environments. Immersive media creates a new demand for dramatic writing skills, usually the domain of more artistic forms such as plays, films and broadcast. The crossroads is here. While most content marketers focus on blogs, newsletters, white papers and guides, the need to develop visual and audio centric media increases. In discussing the Google Glass Project/augmented reality session for next week’s xPotomac conference with Patrick Ashamalla, we focused on these challenges. In many ways, interactive designers and writers know this shift is caused by the untethered internet. Today, most […]

Read more
Linkedin Google+ Facebook Twitter

A New Novel from Geoff Livingston

Want news and an advanced copy of the book?
Your info is never shared

Monthly Marketing Mashup


MarketingSmarts Podcast

Buy Exodus for Just $0.99

You can buy the book from these vendors, including $0.99 on the Kindle store.

101 Things, a Bucket List

Pacific Sunset

Posts on Other Blogs

Huffington Post
(2011-Current)

Cision Blog
(2012-2015)

Inspiring Generosity
(2011-2012)

Mashable
(2009-2011)

The Buzz Bin
(2006-2010)

Archives

Categories

My Photos

6821 Memories by Geoff Livingston
Flags In by Geoff Livingston
Endless Sacrifice by Geoff Livingston
They Made the Ultimate Sacrifice to Protect Our Future by Geoff Livingston
Temple in the Water by Geoff Livingston
Salt Lake Temple by Geoff Livingston
Red Is My Favorite Color by Geoff Livingston
A Special Assignment by Geoff Livingston
Night Train by Geoff Livingston
South Street by Geoff Livingston
The Mirror of Dawn by Geoff Livingston