Marketing Writers Face Dramatic Shift

Current content conversations focus on the written word as conveyed via interactive or print. That’s about to shift toward more immersive media experiences, forcing marketers to write and design for live environments. Immersive media creates a new demand for dramatic writing skills, usually the domain of more artistic forms such as plays, films and broadcast. The crossroads is here. While most content marketers focus on blogs, newsletters, white papers and guides, the need to develop visual and audio centric media increases. In discussing the Google Glass Project/augmented reality session for next week’s xPotomac conference with Patrick Ashamalla, we focused on these challenges. In many ways, interactive designers and writers know this shift is caused by the untethered internet. Today, most […]

Read more
Linkedin Google+ Facebook Twitter

A New Novel from Geoff Livingston

Want news and an advanced copy of the book?
Your info is never shared

Work with My Company

Tenacity5 Media Logo

Buy Exodus for Just $0.99

You can buy the book from these vendors, including $0.99 on the Kindle store.

101 Things, a Bucket List

Pacific Sunset

Posts on Other Blogs

Vocus Marketing Blog
(2012-present)

Inspiring Generosity
(2011-2012)

Mashable
(2009-2011)

The Buzz Bin
(2006-2010)

Archives

Categories

My Photos

The Purple Pillars of God by Geoff Livingston
The Psychadelic Wheel by Geoff Livingston
The Capital Wheel In Motion by Geoff Livingston
Fireworks Along the Parkway by Geoff Livingston
Old Boy by Geoff Livingston
The Rotunda at the Smithsonian Museum of Natural History by Geoff Livingston
Landing at National Airport by Geoff Livingston
14th Street Bridge Heading into Washington, DC by Geoff Livingston
Triceratops by Geoff Livingston
Magic Sparkler Wand by Geoff Livingston
Playing with the Sparkles by Geoff Livingston