The Quantification of Individual Social Equity

Image by Alex Qin As the echo chamber buzz about Empire Avenue rises, perhaps we should ask questions about what these “influence” tools actually accomplish. From Klout to Empire Avenue, we are literally assigning numbers and now stock values to people’s social network activity, creating a specific metric of influence. Beyond the increasing ethical issues that these games and tools offer, there are many questions they bring to mind. Are the metrics actually useful? Can you quantify what should be qualified? Are we leading ourselves astray? What are the repercussions on individuals’ well-being? Time and again, it has been proven that social network popularity — follower counts, retweets, etc. — does not necessarily equate to actual influence. In actuality, influence […]

Read more
Linkedin Google+ Facebook Twitter

A New Novel from Geoff Livingston

Want news and an advanced copy of the book?
Your info is never shared

Work with My Company

Tenacity5 Media Logo

Buy Exodus for Just $0.99

You can buy the book from these vendors, including $0.99 on the Kindle store.

101 Things, a Bucket List

Pacific Sunset

Posts on Other Blogs

Vocus Marketing Blog
(2012-present)

Inspiring Generosity
(2011-2012)

Mashable
(2009-2011)

The Buzz Bin
(2006-2010)

Archives

Categories

My Photos

Michelle and Maria Garrison by Geoff Livingston
Little Boy Muertos by Geoff Livingston
Two Ladies Muertos by Geoff Livingston
Patrolling the Potomac by Geoff Livingston
Haunted Tree by Geoff Livingston
HDR Sunrise on Dyke's Marsh by Geoff Livingston
Rush Hour on the Beltway by Geoff Livingston
Morning in the Woods by Geoff Livingston
Gated Autumn Mirror by Geoff Livingston
October Sunrise on Dyke's Marsh by Geoff Livingston
Going Red by Geoff Livingston