The Gamification of Online Communities

Image by com2us The online gaming industry has experienced tremendous success, currently estimated at $10.5 billion by the entertainment software industry. This incredible market share of consumer interest and revenue and runaway hits like Zenga’s Farmville have caused gaming best practices to spread to the larger web, and in particular online communities. Online content and community creators have noticed, and are seeking to gamify their efforts. This process consists of integrating game components like badges, leaderboards, levels of difficulty, etc. into online communities, web site functions, and other aspects of non-game activity online. By gamifying online properties, organizations like the Huffington Post seek to offer some of the fun, challenging passion that online entertainment brings, and in turn, make their […]

Read more
Linkedin Google+ Facebook Twitter

A New Novel from Geoff Livingston

Want news and an advanced copy of the book?
Your info is never shared

Monthly Marketing Mashup


Buy Exodus for Just $0.99

You can buy the book from these vendors, including $0.99 on the Kindle store.

101 Things, a Bucket List

Pacific Sunset

Posts on Other Blogs

Vocus Marketing Blog
(2012-present)

Inspiring Generosity
(2011-2012)

Mashable
(2009-2011)

The Buzz Bin
(2006-2010)

Archives

Categories

My Photos

Pigeon Point Lighthouse by Geoff Livingston
Pacific Spring Sunset by Geoff Livingston
The Heart of Old Town by Geoff Livingston
The Photographic Adventure Kit by Geoff Livingston
Cherry Blossom Cupcake Dreams by Geoff Livingston
Purple Beauty by Geoff Livingston
Go West, young man. by Geoff Livingston
150 Years Later the Legacy Remains by Geoff Livingston
Memorial Bridge B&W by Geoff Livingston
Night Over Rosslyn by Geoff Livingston
The Road to Virginia by Geoff Livingston