Soft Water

Dawn at the Woodrow Wilson Bridge with a nice mirro on soft, calm water.

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The First DC Water Station

This Anacostia River water plant was built in the early 20th century as a slow sand filter plant. A sign there says it was DC’s first water station.

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Early Morning on the Marsh

I often walk my dog on the paths in Dyke’s Marsh bird sanctuary. It is a serene beautiful place to see, particularly early in the morning

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Who Cares More, Coke or Pepsi?

Image by Orin Zebest Much has been said about Pepsi’s falling market share and its social media driven Refresh cause marketing effort. Extremists have dubbed Pepsi Refresh as the iconic symbol of failure for social media as a marketing mechanism. Like many conversations about social media, this view is too simplistic. It fails to acknowledge several key issues, including product weaknesses, the fact that PR and advertising were well integrated into the effort, and the debatable use of cause marketing as the primary thrust behind Refresh. Meanwhile primary competitor Coca Cola continues to widen the gap with its marketing and quieter CSR initiatives. The lack of a tangible theory of change, the over-focus on PR 2.0 participation metrics, and generally […]

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Join Me for the @LiveEarth Run for Water

Many of you know I volunteer as a weekly blog writer and social media advisor for Live Earth. But my commitment will go farther this Spring as I participate in the Live Earth Run for Water on April 18. No small commitment from me, because though I am a gym rat and partake in cardio five times a week, I hate running. The environment is worth it, so no whining from me. There are events throughout the country and the world, but the DC 6k will be a signature Run for Water event: The 6k course, which is still being finalized, will be hosted by the National Harbor. If you haven’t been to the National Harbor yet, it offers stunning […]

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A New Novel from Geoff Livingston

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My Photos

Aunt Brenda's Traditional Thanksgiving Turkey by Geoff Livingston
Uncle Paul's Smoked Turkey by Geoff Livingston
Thanksgiving Sunrise on the Delaware River by Geoff Livingston
A Pebble Beach on the River by Geoff Livingston
Freedom Begins at Home by Geoff Livingston
The Jefferson Memorial on a Foggy Night by Geoff Livingston
Capture an Icon by Geoff Livingston
The End of Autumn by Geoff Livingston
Swimming in the Mist by Geoff Livingston
Sunset at the Campfire by Geoff Livingston
What it's all about (iPhone 6+ shot) by Geoff Livingston