3067755419_86c8118be6_o

When the Wrong Mouth Speaks

Is content marketing a tactic or a strategy? An examination of why the latter is becoming a weakness for many marketers.

Read more
Linkedin Google+ Facebook Twitter

WAKE UP CALL: Word of Mouth Marketing more than Social Media

Social media experts will tell you that social is word of mouth marketing (WOMM). Experienced grassroots marketers may be confused, thinking word of mouth occurs person-to-person in a wide variety of ways, with social offering another venue for that. Now grassroots marketers have the proof to push back on social media experts. A recent study from the Temkin Group shows post purchase word of mouth feedback will more likely occur via email, phone calls, in person, or directly to the company rather than social media. Geoff Livingston on Google+

Read more
Linkedin Google+ Facebook Twitter

A New Novel from Geoff Livingston

Want news and an advanced copy of the book?
Your info is never shared

Work with My Company

Tenacity5 Media Logo

Buy Exodus for Just $0.99

You can buy the book from these vendors, including $0.99 on the Kindle store.

101 Things, a Bucket List

Pacific Sunset

Posts on Other Blogs

Vocus Marketing Blog
(2012-present)

Inspiring Generosity
(2011-2012)

Mashable
(2009-2011)

The Buzz Bin
(2006-2010)

Archives

Categories

My Photos

Shai Thinking by Geoff Livingston
Downtown Cleveland by Geoff Livingston
4th Street Awaits by Geoff Livingston
Crane in Decay by Geoff Livingston
Bridge Over the River Cuyahoga by Geoff Livingston
The Flats by Geoff Livingston
Veterans Memorial Bridge to the Flats by Geoff Livingston
Ride the Rail to Downtown Cleveland HDR by Geoff Livingston
Veterans Memorial Bridge by Geoff Livingston
Sunrise Clouds Over Cleveland by Geoff Livingston
Rock and Roll Hall of Fame by Geoff Livingston