Several folks have asked me to start a Now Is Gone Facebook group. I really appreciate the enthusiasm, but at this time cannot oblige.
Why? Because I’m one man, and I’m running a company, too, in addition to launching the book. Plus there’s that whole family thing. And Brian Solis is one busy person, too. Time is the most precious resource. So when it comes to marketing activities for Now Is Gone the choices must be strategically targeted towards maximum impact.
A Facebook group does not seem to be a great marketing tool as there are so many well-established social media and marketing groups and sub-communities out there. Strategically, it was not the right move from a time investment standpoint.
That being said, fans should feel welcome to start their own Now Is Gone community group. User-generated social media of this nature was and still is totally unexpected, but we did put Now Is Gone graphics on Flickr.
Thank you to those who were interested, and I am sorry that I cannot oblige you at this time.