The El Show Episode 45: Get Juiced with Jaffe


Episode 45 featured communications thought leader and author Joseph Jaffe. Here’s a breakdown of the episode conversation:

Joseph Jaffe Touch Vends

  • How bad the economy really is
  • The desperation that we’re seeing in the marketplace with the unemployed
  • Flip the Funnel, Joe’s new book, and how it fits into the current economy
  • Retention is the new acquisition: Keep your existing relationships
  • How companies can evolve to better embrace employees (how Dell is doing it)
  • “A great idea that’s executed poorly is a shit idea,” says Jaffe.
  • The PR industry sucks! The barrier of entry is low. But the dust will always settle.

Download or listen to the El Show Episode 45 today! Also available on iTunes!