Me and the Mustard

Mmm...mustard on daikon/carrot pickle (do chua)
Image by Jeffrey W

Much has been said good and bad about using the first person singular — me, myself and I — in social media and other forms of writing. It’s a voice of free expression or the epitome of narcissism.

So what should an aspiring writer do?

The first person voice provides a narrative view or discussion with the author as a keep participant in the post. The author’s point of view is clearly presented. But because of grammar weaknesses, traditional writing courses still frown upon me, myself and I, and encourage third person pronoun usage.

Initially, when blogging became popular first person singular usage was viewed as a breath of fresh air, infusing personality into a world of stiff, formal business writing. The new perspective was delightful, offering unprecedented insights into corporations with well manicured images and boring messaging.

But then Internet fame happened. Some bloggers took the acclaim seriously, and the “Is” flew more and more liberally. Sharing personal experiences became excessive, and writing became an act of self embellishment.

A backlash has begun. Cries of narcissism and even self loathing of narcissistic behavior have arisen. Studies show that while initially popular, narcissists lose traction in deeper meaningful relationships over time. In that sense, blogging provides the perfect cover for the narcissist. The relationship with readers is shallow, yet the admiration is public and highly visible. So close, yet so far away.

Does that mean the word, “I” is the tip-off, a sign of the self-centered soul? No, not necessarily. The first person singular can be used well, to share personal experiences of value, to highlight what one person did, and how those events turned out. It can even be used to express the opinion of the voice, which can be highly entertaining if they are a bonafide subject matter expert.

Like all things, if one intends to partake, healthy moderation makes it go down easier. Since it’s the Fourth of July, consider the traditional hot dog. How good is a hot dog drowning in mustard? It’s not (of course, some reader will protest). Basting a hot dog with too much mustard spoils the taste of the meat, the roll and other condiments. It’s all mustard and that’s no good.

If one intends to blog first person, it takes a deft hand. Like the hot dog, first person is best done in moderation. It should present a point of view, rather than becoming the center of discussion. Frequency is a big tip off. An average of one I per paragraph or less shows an experience, but an average of one I per sentence is pretty blatant in its self centeredness.

What do you think of the first person singular?