7 Replies to “Facebook Will Not Die Easily”

  1. You make some good points, Geoff. Beyond the typical realm of early adopters v. laggards, there is the subconscious pursuit of non-conformity. Perhaps this is what attracts the early adopters in the first place, but perhaps the reaches a point where the longevity of a product – be it Facebook, cable TV, AOL, etc. – comes full circle. While the early adopters have moved onto the next shiny new thing, these people view themselves less as laggards or technophobes, and more as non-conformists immune to the trappings of digital vanity.

    Then again, it could just be indicative of the lack of choice and truly world class internet speeds in the United States these days. The carriers making much of this possible seem more interested in fighting net neutrality and competition than actually building out infrastructure. I gotta wonder, how many of those AOL dial up customers live in rural areas relatively un-served by broadband?

    Like you said, it’s not a question of when Facebook will die, but what the next big thing will be. Isn’t that always the case? Haha. One can only hope the entrepreneurs who start said competitor are interested in legacy over flipping dot-coms for fast profit like so many others.

    1. I think we have come to accept soap opera-esque tabloid headlines in the social media era, and the resulting expectation is a tabloid story-line. That’s just not reality in this case. Good point on rural customers who don’t have a choice. Also, how many of them are AOL broadband, too?

  2. Favorite line: “…or Rupert Murdoch buying the company”.

    Of course, I completely agree about the “Anticipation of Something Else.” And when you already have the dominant market share, you can only go down as the next shiny objects come along.

    I still get some of my most interesting discussions happening on Facebook, and that is where I do the most personal sharing. But I’m already starting to share more B2B content via Google+ (and was already doing the bulk of my social sharing via Twitter w/occasional shares to LinkedIn).

    1. I think balance is a healthy thing in all aspects of life. It makes sense that a balanced approach to social media would also work well.

  3. I always find it amusing (and occasionally annoying) when people call a company or product “dead” despite the fact that it still has a couple million active users.

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