2 Replies to “Andy Gilman on How Social Media Changes Crisis Communications”

  1. “The Internet is just a vehicle. It really starts with who you are as an organization.” A not oft-heard perspective, but it is so, so true. At the end of the day, the success of crisis communications are all about who we are and how we react. There is no “right channel” or “right timing.” There is only genuine expression – whatever that looks like to your brand is up to you.

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