Comments

  • I’m all sweaty gym selfies all the time. Not a good strategy at all. :)

    • You, my friend, are all authentic all the time. A great strategy. It’s the core of who you are and how you market.

  • “Throwing unremarkable junk out there to meet a data-centric strategy that points to where the right audience is won’t work well.” This. Yes. Thank you!

  • Pingback:What Will You Do When Everything Changes? | Geoff Livingston's Blog

    […] know how I feel about social network specific-strategies. In a literal sense this “message is the medium” approach to marketing is a failure […]

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