Flogging: Is It Smart?

Every week, Copywrite Inc.’s Rich Becker and I discuss a blogging best practice on BlogStraightTalk, a Bumpzee community. This we week we discussed flogging, or fake blogging. When Wal-Mart did one; they were chastised. When Daniel Lyons, a senior editor at Forbes magazine, did one; he was praised as a humorous hero. Enter Ray Hopewood …

Sources

The following bloggers had either blog posts cited in and/or were interviewed for Now Is Gone. These sources are listed permanently on the Now Is Gone blog to honor them and provide business readers additional source material. If you have questions about marketing the book, or the use of bloggers as sources, I refer you …

Corporate Social Media Links 8-26-07

Chrysler has a new blog coming, and this interview reveals some strategic insights (Diva Marketing Blog). B2B expenditures on social media are likely to exceed B2C social media initiatives (Conversation Agent). The America Red Cross is using Twitter to communicate with constituencies (Twittown).