Facebook has some true marketing potential for some companies. The question is which companies, and what’s the right way to use Facebook? Several recent posts have contested Facebook’s value as a marketing vehicle for companies, including the Buzz Bin post,… Read More »Facebook Marketing Primer
So this is it!!! The bottom text may change color/size, but this black masthead with current lettering, subway image and yellow base will stay. Once the art is finalized, we’ll get the book listed on Amazon.
Last night I had the opportunity to spend time with some members of Women In Technology. We talked about participation public relations. Nothing like a roundtable of 15 powerful women CEOS to get a great conversation going. My intent was… Read More »The Art of Participation Public Relations
A lot’s been happening in the blogosphere in the past weeks that may be of interest. Here we go: A&P had a bad reaction to some employees’ YouTube video. The result is causing more negative publicity than the original video… Read More »Corporate Social Media Links 9-6-07
Every week, Copywrite Inc.’s Rich Becker and I discuss a blogging best practice on BlogStraightTalk, a Bumpzee community. This we week we discussed White Hat Marketing vs. Black Hat Marketing. The purpose of the Joe Thornley post “White hat social… Read More »Gray Hat Social Marketing
The following bloggers had either blog posts cited in and/or were interviewed for Now Is Gone. I am listing these sources permanently on the Now Is Gone blog on the sources page in the masthead ( a permanent blog roll… Read More »Now Is Gone Sources
I had the opportunity to be a keynote for the New Media Nouveaux conference on July 13th (Toby Bloomberg was the headliner). At the time, I had just completed the book so it seemed appropriate to chat about it. I… Read More »Now Is Gone Preview Podcast
Originally published on July 16th via the Buzz Bin. Now that the book Now Is Gone is completed and speaking engagements have begun, I am often asked what the future of social media will look like. Even though my Mom’s… Read More »Think Liquid