The following is a guest post by my former colleague Andrea Weckerle, the founder of CiviliNation, a nonprofit organization dedicated to fighting online hostility and character assassination. Her book Civility in the Digital Age: How Companies and People Can Triumph over Haters, Trolls, Bullies, and Other Jerks was released in February.
Every single day we see example after example of online attacks against individuals and organizations. It’s as though people have forgotten, or possible never even learned, the art of disagreeing with another’s position or point of view without devolving into personal or reputational attacks against the other side as a means of expressing their displeasure.
What’s interesting is that when we think about online attacks, we often focus exclusively on who the people or companies in dispute are. Identifying the public-facing attacker and the visible target or victim is relatively easy, whereas we tend to overlook the behind-the-scenes or hidden disputants who are represented by the visible ones.