Here are some tips for nonprofits participating in Giving Days.

I closed more than $500,000 worth of consulting deals from the past four SxSW interactive festivals. Every year has produced at least one new successful business relationship, making the event a must attend for me. Yet, many of my colleagues complain about their lack of success at Sx (as veterans call it). Some ask me how I achieve success at […]

by GeniusRocket President Peter LaMotte At some point, every teenage boy looks around his bedroom and realizes it’s time to grow up. The little league trophies. The Star Wars sheets. The Elle McPherson poster (okay, maybe those last two can stay). But anything that’s going to embarrass you when you bring your college girlfriend home has got to go. You […]

In an effort to increase writing quality, one month ago this blog took on the Me, Myself and I Challenge. The behind the challenge assumes that by eradicating obvious references to blogger narcissism via the words “my, myself and I,” people would find the content on the blog much more interesting. Indeed, the above results overwhelmingly confirm the theory. Traffic […]

In today’s online world, the term crowdsourcing gets bandied about quite a bit. It’s the most difficult and visible form of community-based social engagement. For companies and nonprofits alike it has become a nirvana-like state to attain. Yet, much of today’s conversations deal with fleeting uses of “crowdsourcing,” such as asking questions of Twitter communities. There are also plenty of […]

Ironically, USA Today never asks that question in its #America Wants Twitterathon to give away a free full page ad valued at approximately $190,000. Perhaps worse, USA Today never asked itself how the newspaper can use a full age ad to help a charity that authentically reflects the newspaper’s mission. Instead we get another contest with no authenticity or theory […]