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The No Fly Zone (Except Exodus)

Like most entrepreneurs, my business will be coasting through these weeks with one exception. I’ll be giving Exodus away for free on the Kindle from December 24 through the 28th.

Blog Sabotage!

Long time readers have probably noticed a metamorphosis. Even more personal, focusing on life and issues outside of marketing, this has become much more of a writer’s blog than a professional marketer’s vehicle. Along the way over the past four… Read More »Blog Sabotage!

Plagiarism and Stealing

Recently, I’ve witnessed several acts of plagiarism and stealing. As the need for content and attention (a result of good marketing ideas) increases, it’s likely individuals will engage in more thefts.

Unfortunately, stealing ideas and content is something that impacts all businesses and individuals trying to monetize their online activities (here’s a piece on how to detect plagiarism).

It’s too damn easy. Copying and pasting content, whether it’s via source code or simply highlighting text on a screen, makes all words accessible. Blogs are frequent targets for plagiarism.

The intense demands of content creation and the ensuing burnout that many individuals complain about creates a sense of desperation. Publish or perish, as academics used to say. When publishing becomes difficult or impossible, some people turn to stealing ideas and content.

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