The Delicate Art of Letting Sacred Cows Go
Usually, we see change as a moment in time. That can be dangerous when it comes to an organization’s cherished sacred cows. But in reality change is often an evolutionary process.
business
Eating Dog Food
It’s one thing to engage in criticism, it’s another thing to become a demonstrative example. I am committed to eating our own dog food at Tenacity5.
Let Go
Offended parties often become prisoners of their own angst. Forgiving and letting go can free them.
Don’t Expect Campaigns to Disappear Anytime Soon
Some technologists think automation and context will end the marketing campaign. Don’t bet on it.
Easing Up on the Blog Throttle
What would you say if I told you that my photo blog on Flickr gets as much traffic in a week as my regular blog does in a whole month?
Waiting for Life to Happen
If we want a full destiny, then we must take the necessary actions to make it appear.
The No Fly Zone (Except Exodus)
Like most entrepreneurs, my business will be coasting through these weeks with one exception. I’ll be giving Exodus away for free on the Kindle from December 24 through the 28th.
Automation Is Everything But the Machine
When brands move to adapt automation they would be wise to remember the holy grail, a great customer experience that is seamless. They should treat automation as a means to end, a way to communicate and deliver their very human commitment to their customers.
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