Move Mountains – The Power of the Anti-Hero

The above video is my TEDx PeachTree speech (below is the written form) on how any of us can be make change happen in our lives.

I wanted to empower the audience with lessons learned about influence through my grassroots social change efforts.

Most importantly, any of us can create change. We don’t need heroes to save us.

We can choose to become influential in our core networks, and change our worlds.
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LIVESTRONG Will Survive Armstrong

Finished Product - @LiveStrong Tattoo

You might say I have some skin in this game.

As someone who has covered LIVESTRONG social media since 2009, and even fundraised for them, it seems obvious to me that the foundation will survive Lance Armstrong’s public doping scandal.

The voluntary move to separate Armstrong from LIVESTRONG came almost at the same time as Nike’s decision to pull sponsorship, in effect retaining the integrity of the LIVESTRONG community. The departure provided a clean break, an opportunity to stay on mission as opposed to suffering a long protracted struggle to reconcile Lance’s Dr. Jekyll and Mr. Hyde public image.

This is not your average grassroots community, folks.
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Tattooing My Body “LIVESTRONG” for Cancer Research

Updated 3/14 at 10:30 a.m.: WE MADE IT! We have raised $5125. Thank you to the more than 100 donors!

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As some of you know, I have a close relative came down with cancer last year (he chooses to remain unnamed, but his cancer is now in remission). It turns out that my Cousin Paula (photo below) also came down with breast cancer last year, too (also in remission). That’s why I have decided to donate a little piece of my body to fundraise for cancer research with the Lance Armstrong Foundation.

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If I successfully raise $5,000 by midnight on Sunday, I will literally get the LIVESTRONG brand tattooed on my body in Austin at SxSW on Monday. Here’s the donation page, please contribute today. Further, changeblogger and friend John Haydon has committed to getting his own tattoo if we reach $6500 in donations!

It's Done!

Last year’s SxSW tattoo

livestrong.jpg Before you laugh too much (OK, go ahead), I just want explain a little bit. The family cancers caused me to become interested in related charities. . There was a possibility of a three year old toddler without a parent, and how we were all going to help out the surviving parent. After my cousin Paula was diagnosed for breast cancer (early stage), she could not get health care coverage for three months. I believe we can change this.

And yes, I am no stranger to tattoos. This would be my seventh, and yes, I can live with LIVESTRONG on my body. I don’t think this is everyone’s cup of tea (see related post)…

So on to SxSW. And with your help, a nice contribution for cancer research and a new tattoo.

P.S. Check out this blog post about the LIVESTRONG brand, where I discussed people tattooing LIVESTRONG on their bodies!