Understanding what is coming next and how to evolve a skillset to meet change are critical challenges for today’s worker. But successful evolution begins with an attitudinal shift.
If you read some top social media blogs, it’s clear that Google+ is the hottest thing since the launch of the iPad. Others believe the fledgling social network is dying, with dramatic declines in interactivity. The truth is that the… Read More »How the Google+ Hype Lost Its Mojo
The following is a Google+ post. It is based on early observations about the network and larger social media trends. Consider it an open cognitive discussion and learning about the network. Please fee free to add your experiences, thoughts and… Read More »What the Circles Illustrate About Influence
The above infographic — “The State of Influencer Theory” (download here) — was published today as part of a primer on influence theory that appeared in SmartBrief on Social Media. The post updates a section of Welcome to the Fifth… Read More »The State of Influencer Theory Infographic
Writer’s Note (11/20): Trackbacks on this post have been turned off. Links/SEO were not my objective. Elite social media performer chart from Brian Solis’s Three Cs post. Let’s be honest. Online media is just a collective mass of live and… Read More »When Social Media Rewards the Mindless and the Elite
When I wrote Now Is Gone, Long Tail theory was prevalent throughout social media conversations. Applied, WIRED Executive Editor Chris Anderson’s economic theory did a great job of visualizing the ascent of new media forms in context with old traditional… Read More »The Long Tail of Media Grows
This weekend’s F@st Company The Influence Project gaff sparked a great discussion about influence. It’s a fascinating conversation because influence means so much to all of us online. Successful online word of mouth or grassroots marketing usually requires community influencers… Read More »The History of Influencer Theory on the Social Web