Of all the professional skill groups that can be included in the marketing toolkit, public relations is the most ridiculous (PR is also used for public affairs and other non-marketing activities). Filled with backwards unethical and untrained professionals that consistently spam people and promote attention metrics instead of actual outcomes, the PR profession can’t help its poor image.
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Imagine if Congress practiced mindful communications. Eric Cantor, majority leader and lead Congressional voice of the divisive Tea Party, probably wouldn’t make statements like Occupy Wall Street pits Americans again Americans. The rhetorical battles, arm crossing and finger pointing we… Read More »What If Congress Practiced Mindful Communications?