Google pushes the boundaries of fair data use. Whenever it changes its algorithms, it creates tidal waves of changes across the media industry, and directly impacts every single business with an Internet presence.
Image by Rod Senna Surely you have seen the many studies, articles and posts (see Gini’s take) — including a couple on this blog — over the past few months about corporate blogging’s decline. In thinking about the matter, I decided to reverse my personal decision to exclude a blog roll here. The best way to support blogging is to […]
They say that professional blogging is a dying social marketing tool. The University of Massachusetts revealed a 25% drop in the number of corporate blogs in the Inc. 500 (from 50% of the general surveyed population to 37%).The next generation of trade media — team and professional “blogs” — have risen to the fore and dominated their various niches. Lost […]
From left to right: Shannon Paul, Brian Clark, Jason Falls, Zena Weist, Derek Halpern Most of you already know the top-ranked blog Copyblogger. Founder Brian Clark started the company as a blog in 2006, and has expanded it to become a media company that helps businesses grow through social media and online marketing. A mainstay in the sector, Brian is […]
Due to the late release of Welcome to the Fifth Estate, the opportunity to coincide the book with last Spring’s speaking engagements was lost. In lieu of a book tour, it seemed appropriate to go on a blog tour. The following nine blog posts are Fifth Estate themed social media pieces about different subject threads in the book. Thank you […]
Image by Ed Schipul Getting tired of the same old, same old? Here are eight blogs that seem to deliver great marketing, media and communication content day-in, day-out without getting stuck in the echo chamber’s pedantic chatter. While just a few of the many strong blogs out there, they deliver regular delightful reads. Danny Brown’s Social Media Marketing Blog – […]
Image by HansKristian The following are 96 topic ideas for bloggers that need a little help figuring out what to write about. They are business centric topics, and there are two for each of the remaining 48 weeks of the year. Rather than delivering a simple topic, these are proposed via Socratic method. By resolving a question, a blogger can […]
Sycophant – A self-seeking, servile flatterer; fawning parasite. No one likes the idea of being classified as a sycophant. Yet without question there are legions of followers who sing the praises of their favorite online voices without fail, all in hopes of garnering favor and being a part of the in-crowd. Entire businesses and social networks have been built on […]
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