The 80-20 Rule for Giving Events
Most people focus their effort on the actual giving event or Kickstarter. Their efforts would be better spent on pre and post-event interactions.
Crisis
Andy Gilman on How Social Media Changes Crisis Communications
Andy Gilman, known as “The Tylenol Man,” discusses how social media has changed crisis communications over the past ten years.
What Taco Licking Crisis?
Taco Bell was shellacked on social media and PR channels earlier this year when an Instagram photo appeared showing an employee licking a stack of tacos. Yet, there seems to be no brand crisis at all, rather a blip on… Read More »What Taco Licking Crisis?
My 40th Birthday
I turn 40 years old tomorrow.
Before I begin, in some ways this post discusses second chances. If you want to do something for my 40th, please donate $40 to DC Central Kitchen. Give someone an opportunity to get off the ground with a new job and life.
Frankly, it’s been a neurotic odyssey getting to my 40th birthday over the past three months. I’ve had a real hard time with this one, in large part because I don’t think I should be here.
Read More »My 40th Birthday
BP: 2010’s Most Irresponsible Corporate Citizen
In its continuing Deep Horizon crisis communications effort, BP now claims that it acted in a fully responsible manner. With a horrid combination of PR statements and ads, the oil company tries to maintain its dignity citing flawed efforts (we… Read More »BP: 2010’s Most Irresponsible Corporate Citizen
What Will Top Kill?
Thirty six days after the original Deep Horizon explosion and the beginning of the United States’ worst eco-crisis ever, BP will seek to end this oil spill nightmare with its two-day Top Kill procedure. The cement mud mix would effectively… Read More »What Will Top Kill?