Mad Men has to be my favorite TV show of the past decade, paying homing to the ad agency business in its formative years. It highlights the importance of great creative, ideas and writing that speak to customers while giving… Read More »Death by Silo
Image by lululemon athletica Sometimes moving to a conversational medium can be hard. Transitioning style — blogs, videos, social networks updates, etc. — to serve stakeholder groups can be extremely challenging. This is a legitimate challenge of moving from traditional… Read More »Posturing Wastes Corporate Content