holiday

Holiday Sparkle at the Mayflower

The Mayflower Hotel is one of Washington’s most historic sites, filled with gorgeous chandeliers and posh lounges. It also boasts beautiful holiday decorations. Here is an example.

The No Fly Zone (Except Exodus)

Like most entrepreneurs, my business will be coasting through these weeks with one exception. I’ll be giving Exodus away for free on the Kindle from December 24 through the 28th.

24 Free Twitter Header Images

As an amateur photographer nothing makes me happier than giving my photos away so people can use them. This holiday season I reedited 24 of my photos, cropping them to fit your Twitter header image.

None of the photos have watermarks, none of them require attribution. If you like any of them, click on the link located below these images to download on Flickr.

If you are looking for my sweet Patagonia pics, find them towards the end of the post.

Thank you for spending time on this blog. I really appreciate your time. Happy holidays!

First Presidential Tweet
The First Presidential Tweet

Hang Gliding in Hawaii
Hang Gliding in Hawaii

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Amazon on Negative Comments: Disregard 5%

Dana (My sister)
Image by Spi-V

In its Holiday Marketing Best Practices Guide, Amazon coaches online merchants to disregard negative comments until they reach a ratio of 5% of all comments:

“Most sellers will eventually receive some negative feedback. When it happens to you, put it in perspective: a 0-2% negative feedback rate is great! If your negative feedback rate is greater than 5%, review your business practices to correct any operational problems that might affect a buyer’s experience.”

Amazon has had its fair share of customer service issues over the years. But I agree with the online retailer’s guidance in principle, and use a similar barometer in coaching clients about negative commenting.
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