How to Take Dreamy Night Photos
Want to take dreamy night shots that feature rich texture and starred lights? Here is how to do it.
how-to
How to Write an Addictive First Chapter
One of the best compliments people have given to Exodus is that the first chapter grabs them, and launching them right into the text. So I decided to share how this chapter was crafted. First of all, before I begin… Read More »How to Write an Addictive First Chapter
Fixes for Three Lousy PR Pitches
Image by Melvin Schlubman We all know how bad the state of media/blogger relations is: Bad pitches abound! But there are some pitches that are worse than others, and as a blogger for the past six years, my in box… Read More »Fixes for Three Lousy PR Pitches
Some Truths About Crowdsourcing
In today’s online world, the term crowdsourcing gets bandied about quite a bit. It’s the most difficult and visible form of community-based social engagement. For companies and nonprofits alike it has become a nirvana-like state to attain. Yet, much of… Read More »Some Truths About Crowdsourcing
The Role of Social Media Policy
The following is draft material for my next book, Welcome to the Fifth Estate (the follow up to Now Is Gone, which is almost out of print). Comments may be used in the final edition. You can download the first… Read More »The Role of Social Media Policy
Tweet to Your Own Drummer
There’s so much focus on the “right way” to Tweet, one could get lost figuring out the social network for oneself or their company. While generally helpful, there are so many right ways for Twitter I feel sorry for the… Read More »Tweet to Your Own Drummer