I closed more than $500,000 worth of consulting deals from the past four SxSW interactive festivals.
Every year has produced at least one new successful business relationship, making the event a must attend for me. Yet, many of my colleagues complain about their lack of success at Sx (as veterans call it).
Some ask me how I achieve success at SxSW when others seem to struggle. Here are my tips to make the most of this great opportunity:
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SxSW winners are made before the show, not at the event.
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