Mark Schaefer wrote a great piece about how headlines make or break reads in this attention economy. In that vein, I leave many posts within the first minute creating a website bounce.
A high bounce rate indicates your site experience — which also means your business and content — doesn’t successfully cultivate prospects.
Headlines drive people into your site, but the writing job continues after someone clicks through.
Here are the top reasons I bounce off blog posts:
Continue reading “5 Reasons I Bounce”