Twitter Needs Stronger Conversations, Not Longer Spam
Twitter has a problem: A lack of conversation.
stories
Repurpose Traditional Media for Digital Environments
Many brands struggle to integrate traditional media with interactive environments. In particular, social media can challenge entrepreneurs and marketers.
Here are three easy tips to repurpose traditional media for digital environments:
1) Take Photos in Physical Locations
Often you will see novelty items in an office or storefront. These items show office character, and help customers get a feel for the personality in your underlying corporate culture.
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Fixes for Three Lousy PR Pitches
Image by Melvin Schlubman We all know how bad the state of media/blogger relations is: Bad pitches abound! But there are some pitches that are worse than others, and as a blogger for the past six years, my in box… Read More »Fixes for Three Lousy PR Pitches
Four Storytelling Methods
Image by Gaelic Arts Moving from marketing to an entertaining delivery of useful information creates a much higher likelihood of successful communications between an organization and its stakeholders. Like gamification, storytelling entertains the online reader/viewer/listener, earning their interest. Compelling stories… Read More »Four Storytelling Methods