The social media reality for pro athletes is not a comfortable one. Young men suddenly empowered with incredible amounts of money and attention is a recipe for uncomfortable situations and overdeveloped senses of entitlement. Add in “friends” who are quick… Read More »Protect the Social Shield
Breaking down silos remains a huge issue for communicators.
Either in the context of the current social business buzz or modern integrated marketing, breaking down barriers within a culture to create comprehensive stakeholder experiences only makes sense.
The question then becomes how to break down those silos? Marketing in the Round (co-authored with Gini Dietrich) discusses the topic in depth, but I wanted to provide some quick tips for change agents looking to evolve their organization. Here we go:
Read More »5 Quick Tips to Smash Silos
When Curt Schilling launched his epic blog 38 pitches depicting his view of baseball and the media, it seemed like a turning of the tide. The Fifth Estate had arisen in sports holding journalists accountable. 38 Pitches turned Schilling from… Read More »The Ridiculous State of Sports Social Media