Kickstarter is a for profit online fundraising mechanism. Nonprofits who engage in online fundraising could stand to learn a thing or two from the platform about keeping donors engaged.
Image by Orin Zebest Much has been said about Pepsi’s falling market share and its social media driven Refresh cause marketing effort. Extremists have dubbed Pepsi Refresh as the iconic symbol of failure for social media as a marketing mechanism.… Read More »Who Cares More, Coke or Pepsi?
Many of you know I volunteer as a weekly blog writer and social media advisor for Live Earth. But my commitment will go farther this Spring as I participate in the Live Earth Run for Water on April 18. No… Read More »Join Me for the @LiveEarth Run for Water