I interviewed Jamie Notter and Maddie Grant last week in Georgetown to prepare for their xPotomac session on millennials in the workplace. The resulting answers were both insightful and funny!

It’s no secret that youth are usually the first demographic to embrace new technologies and media. Older communicators often struggle with changing tools, causing them to hire younger staff to engage with these tools. As time has progressed social and mobile media have become critical components of the modern marketing mix. In turn, Generation X and Baby Boomer marketing and […]

Image by kingdom of dreams Normally, it’s hard not to read articles on workplace culture. The Yahoo! mandate to end telework and return to the workplace has sparked a tidal wave of such commentary. All of these articles invariably discuss the right culture, which of course begs the question, “What IS the right culture?” To me, that’s an extremely open […]