Oh, That Party Culture
SXSW networking events are not about masses of attendees, the streets, party themes or the venues themselves. While these things add to the ambience, it is always about the people.
Yahoo!
Can Flickr Catch Instagram?
Flickr has arisen from the ashes, and may soon overtake Instagram for overall active users and traffic.
Crush It, Marissa!
Image by Tilak Bisht
Last week most prominent media outlets reported on Marissa Mayer’s six month bonus. The Marissa story repels me. The media scrutinizes every management move she makes.
It’s because she is a relatively young woman, in my opinion. At this point, I hope she crushes it at Yahoo!, and forever shuts up the media and all the old bastards who think women can’t manage companies.
The men versus women debate goes through the eons. Since Cleopatra and Queen Elizabeth we have seen over and over again that when given an opportunity to lead women can do so, and do it quite effectively.
In Rome, Do as the Yelpers Do
Thomas Jefferson’s home Monticello, a must-see in Charlottesville
During my winter holiday in Charlottesville, every meal we enjoyed at a restaurant was at a well recommended Yelp venue. Similarly my colleague Chris Pilbeam remarked that every venue he visited on a recent trip was suggested by travelers on TripAdvisor.
I guess the old adage should be revised: When in Rome do as the Yelpers do. After all, 100 million other people are using Yelp, too, and it ranks as a top 40 U.S. website according to Comscore.
All jokes aside, local search marketing now extends well beyond traditional SEO mainstays Google, Yahoo! and Bing.
If you have local business getting reviewed on Foursquare, Yelp!, TripAdvisor, Google+ Local, and perhaps Facebook’s new Nearby service is critical to your success.
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5 Common Actions Competitors Take
Marketing extends beyond stakeholders and organizations. Although companies and nonprofits like to pretend they operate alone in an industry, competition exists even if its just for the stakeholder’s time and money. If a marketer does their job well, and the… Read More »5 Common Actions Competitors Take
Bashing Google+: Fashionable, but not Smart
Image by Monkey at Large Many social media wonks bash Google+ at social media conferences and in online conversations. Doubting the new social network is the fashionable thing to do. Yet you have to wonder if this absolute negative view… Read More »Bashing Google+: Fashionable, but not Smart